A brand new chapter for national architects practice
A national architectural practice is entering an exciting new era with a new name and a fresh commitment to build on its heritage to help take forward major retail, residential and commercial projects across the country.
Award-winning WCEC is looking to the future as Whittam Cox Architects – 45 years after the company was formed
Over the last few years WCEC has enjoyed substantial growth and diversification, with new sectors established and work/offices in different geographical regions. Last year, as part of an ongoing assessment of the strategic positioning and future direction of the company, the practice decided it was time to refresh their image to better reflect the company they have become.
The change to a new and simpler name is being accompanied by a distinctive rebrand which includes a new website and entire new suite of stationary/marketing material. The new brand design has been led by Rizk McCay, a branding and marketing agency based in the Midlands.
Ashley Turner, Chief Executive at Whittam Cox Architects, said:-
“This is an exciting time for us. We wanted a fresh brand that represented our heritage, our people and our approach.
“The name comes from our founders, Jeff Whittam and Derek Cox and, for us, it puts the people back at the centre of our practice.
“Our new look also complements the work we do – balancing technical precision with commercial reality to make places we can all be proud of.”
Nick Riley, Board Director, added:-
“Our objective was to create a brand which related to us specifically, and our profession. We wanted to highlight what we sell to our clients; our skills, knowledge, experience and personality.”
The company trading status is completely unaffected by the change, with the WCEC Group Ltd continuing to be the legal and financial title.
The business has always had its roots in the Sheffield City Region, but growth over the last few years has seen the opening of offices in London and Leeds, employing a total of 140 staff.
