Spireites put Chesterfield on the map with more than half a million viewers for FA Cup fixture
Chesterfield Football Club is celebrating its part in raising the profile of our town, following the club’s recent televised fixture in the Emirates FA Cup.
More than half a million people tuned in to ITV 1 for the game on Sunday, 5th November which saw the Spireites pick up a 1-0 win against Portsmouth, a team which currently sits two divisions above Chesterfield.
There was an average figure of 557,000 viewers for the match, with the audience peaking at 798,000. The coverage also provided many of the town’s businesses which sponsor the club with national exposure.
Commenting on the benefits of such high-profile media coverage, Dom Stevens, Destination Chesterfield manager, said: “It was wonderful to see the Spireites triumph in front of a national television audience, and the coverage certainly helped to put Chesterfield on the map.
“The club continues to play a major role in attracting visitors to our town from across the UK, bolstering our independent businesses.
“We wish Chesterfield FC the best of luck in the next round of the FA Cup, and in their push for promotion back to the Football League, which will further help in raising the profile of our town.”
Spireites Chief Executive, John Croot added: “There is no doubt that there are major benefits for the town as a whole, including the local business community, when the club does well.
“With attendances averaging around the 7,500-mark this season, there is a feel-good factor around the place and long may that continue!”
The Spireites have another home fixture coming up in the FA Cup on Sunday, 3rd December when they welcome Leyton Orient to the SMH Group Stadium in the 2nd round.
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Chesterfield FC supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.
