About Chesterfield

New town square in Clay Cross to be named Baileys Square

The Clay Cross Town Board has officially revealed the name of the new town square, which is to be built as part of the town’s redevelopment.

Baileys Square is set to provide residents, businesses and visitors with a vibrant day and night-time economy.

The new name is based on an old map of Clay Cross, featuring ‘Bailey’s Square’ in the same location as the new development, brought by the Town Centre Regeneration project.

The square will feature an open space, well-suited for future activities and markets.

Baileys Square will be a place to meet with family and friends, hosting a unique selection of places to wine and dine, a place for families to take part in experiences and crafts; and enjoy vibrant events.

The Clay Cross Town Deal project will enhance Clay Cross’ evening economy with a wider food and leisure offer thanks to the flexible business units coming as part of Baileys Square.

Chair of the Clay Cross Town Board and Managing Director of Inspire Design and Development, Lee Barnes, says: “I am extremely eager to unveil Baileys Square to the public. It will be a place to host some amazing events, make some fantastic memories for those attending and will become a household name to residents and visitors of Clay Cross, as a substantial leisure space at the heart of Clay Cross.”

Find out more about the Clay Cross Town Deal. 

Clay Cross is one of several towns across the region to receive Town Deal funding from the government to carry out regeneration projects. Locally, Staveley has also received £25m in Town Deal funding, to be used on several projects. Find out more about the Staveley Town Deal here. 

Find out more about the range of development projects currently taking place across Chesterfield at: https://www.chesterfield.co.uk/developments/

Inspire Design and Development Ltd. supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

Clay Cross

Birds’ eye view of Clay Cross Town Centre

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Chesterfield-based Platinum Spas brand recognised by leading hot tub and swim spa magazines

Superior Wellness, A Chesterfield-based manufacturer and distributor of hot tub and swim spas has announced that its flagship brand, Platinum Spas, has been approved as a WhatSpa? and WhatSwimSpa? 2024 hot tub and swim spa manufacturer for the sixth year in a row.

Platinum Spas is an innovative hot tub and swim spa brand creating premium quality products focused on improving health and wellbeing. With a focus on innovation and the latest technology, the range boasts premium features to provide the ultimate hot tub and swim spa experience.

WhatSpa? magazine celebrates its 19th anniversary this year and it has helped over 1 million UK homeowners to buy their dream hot tub since its launch in 2005. WhatSwimSpa? magazine followed in the footsteps of its sister publication and has been helping UK swim spa buyers in their vital research since 2013.

Rob Carlin, Superior Wellness Managing Director said “I am delighted that Platinum Spas has been approved as a WhatSpa? and WhatSwimSpa? Approved Manufacturer once again.

“The WhatSpa? magazine and website are a very important tool for the end customer to use when finding their perfect hot tub.  It is also great for our partner network to proudly say they are selling an approved and leading hot tub and swim spa brand.”

Nick Clamp, WhatSpa? Media Group’s Editor-in-Chief added: “It’s been a pleasure to see Superior Wellness grow to become such a worldwide success in the hot tub, swim spa and wellness sectors, especially since they are headquartered right here in the UK.”

“It’s rare to see a brand scale to the levels that Rob and the team have achieved in the last 13 years, and we look forward to seeing more innovative new products from the Superior Wellness team over the next decade.”

Both WhatSpa? and WhatSwimSpa? magazines unveil their Best Buy Awards every year which feature the very best hot tubs and swim spas from the World’s leading brands. The awards acknowledge the hot tub and swim spa models that excel across a range of criteria, including design, aesthetics, comfort, hydrotherapy and value-for-money.

Superior Wellness supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

Two men in fluorescent yellow jackets in warehouse at Superior Wellness, Chesterfield

Superior Wellness, Broombank Park, Chesterfield

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Steam train tour to arrive in Chesterfield and showcase local landmarks

Two steam train tours are set to arrive in Chesterfield, bringing passengers from the south of England to discover our historic landmarks.

The Steam Dreams Rail. Co, provider of unique and magical steam train journeys, will be hosting two incredible day trips to Chesterfield, one from East Anglia to Chatsworth, Crich & Barrow Hill on 8th May and another from London to Chatsworth, Crich & Barrow Hill Rail Ale Festival on 16th May.

The journeys will be pulled by the historic 46100 Royal Scot, providing visitors to immerse themselves in the glamour of yesteryear with an elegant steam-hauled journey. Once passengers arrive in Chesterfield, they will then be able to take part in several excursions around North Derbyshire’s landmarks.

Passengers are able to travel in one of three classes, including Pullman Dining, First Cass or Premium Standard.

A spokesperson for The Steam Dreams Rail. Co explained that there is plenty of exciting activities to get involved in whilst on the tour: “You can sink into your seats and relax as the train sets out for a wonderful journey through Amber Valley to the Peak District.

“Here, you have the option to continue your journey back in time to the Crich Tramway Museum, an immersive museum experience set within a recreated period village, where you can enjoy a ride on board the vintage trams. For glamour-seekers, your indulgent journey can be extended to the elegance of Chatsworth House. Alternatively, visit the town of Chesterfield or continue to Barrow Hill before we embark on our return journey aboard the same beautifully restored vintage carriages in which we started our journey.”

Chatsworth

Chatsworth House

Peter Swallow, Chair of Destination Chesterfield commented: “We’re excited to welcome passengers from the Steam Dreams Rail Co. tours to our historic town and surrounding areas.

“Being the place where George Stephenson spent the final years of his life, Chesterfield has always had a strong connection with steam.

“It will be wonderful to see the iconic 46100 Royal Scot arriving here, and I hope that passengers enjoy seeing our unique Crooked Spire, the beauty of Chatsworth and the Peak District, and of course the wonderful locomotives at Barrow Hill Roundhouse.”

Barrow hill

Barrow Hill Roundhouse, Chesterfield

For further information and to book call 01483 209888 or visit www.steamdreams.co.uk

Planning your visit to Chesterfield? Find out more about the latest events, activities and things to do in our historic town.

Royal Scot stream train

46100 Royal Scot: Image credited to Gordan Edgar

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New AI technology created by Oasis Studio for the property sector

The EyeSiteView team, based at Chesterfield’s Oasis Studio has launched new AI-powered technology platform aimed at creating an immersive property exploration suite for businesses.

The new technology, named Vantage, will assist property and construction sector organisations in providing a better experience for customers, with a new interactive sales centre solution.

It offers an interactive property exploration solution to partners looking to enhance their customer experience for the modern buyer, and most importantly improve the buyer’s ability to reserve new-build plots off-plan.

Installed into Sales Centres in the form of a Touchscreen or a tablet, Vantage is equipped with the latest 3D interactive property marketing content such as interactive site plans, configurators and virtual tours.

Vantage offers property developers and home buyers with the ability to fully explore and envision a new development within the sales suite. The ability to visualise upgrade options, house types and the overall site increases buyers’ confidence, whilst making the sales journey more personal to the individual buyer.

With Vantage home buyers can continue their property exploration from the sales centre to home seamlessly. Additionally, Vantage offers property developers with important insights into their home buyers’ preferences and sales journey.

Since its release, the EyeSiteView development team has been working closely with property partners to reach a new benchmark for interactive touchscreen solutions for the sector. Vantage is now the first AI-powered Interactive Sales Centre solution for the property sector.

With innovation very much at the core of everything the company does, implementing its own AI model into its offerings was the next innovative benchmark for EyeSiteView. Now Vantage has its very own AI-large language model (LLM) built-in.

By implementing an LLM model into the interactive touchscreen solution, EyeSiteView is now offering sales advisors and home buyers with the ability to get all the important questions answered in moments. Whether a home buyer needs to know the Ofsted rating of a local school, the time it would take to walk to the nearest train station, or if they need to know the best space / house to place their corner sofa, the AI-Powered touchscreen can provide the answers in a conversational text window on screen.

The integrated LLM is taught about each site specifically, and will only provide answers that are relevant to the individual development location and house types.

Tony Buck, Associate Director at Oasis Studio commented: “Innovation is very much at the core of everything we do here. We are no strangers to AI, we have been learning and leveraging practices within our workflow for some time.

“For us to now find a valuable use and confidently implement the technology within one of our products is a huge milestone for us and our partners. With the pace of advancements we’ve seen with AI alone in the last year, I would encourage all businesses, especially SME’s to explore the capabilities of AI.

“For us, it has not only enhanced and increased our internal efficiency, but it is now playing a big role in the products and services we can offer our clients.”

Find out more about Vantage at: https://eyesiteview.co.uk/vantage/

Looking to boost your business? Find out now about the support available to enhance your organisation with

Oasis Studio supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

Vantage 2

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MTM Products nominated for regional sustainability and ethics award

Chesterfield’s MTM Products has been shortlisted for a prestigious regional award, following several sustainability successes at the company.

The business is one of the UK’s leading industrial graphics suppliers, and recently announced it had reduced its operational carbon footprint by 34 tonnes of CO2e – or 37 per cent – by cutting its consumption of gas, grid electricity and water. MTM has also revealed a bold set of annual targets to further cut its carbon emissions before 2030.

Now, the business has been recognised in the shortlist for the Sustainable / Ethical Manufacturer Award at the 2024 Insider Made in the Midlands Awards. Now in their 14th year, the awards are one of the region’s premier events, attracting entries from more than 70 companies and culminating in a black-tie ceremony in Birmingham. The winners will go on to represent the Midlands, and their sectors, at the national Made in the UK Awards.

Managing Director Mark Niblett explained why these initiatives were so important: “Exploring the switch to 100 per cent renewable electricity and looking at sustainable vehicle options is not just about meeting environmental regulations, it’s about leading by example and inspiring change within our industry.

Mark believes this approach will help attract talent into the business: “Candidates are increasingly seeking employers who think and act sustainably. At MTM, we understand that sustainability isn’t just about ethics. It’s a necessity for attracting and retaining the best people.”

The work MTM is doing also involves challenging partners on their approaches to sustainability, as well as continuously assessing internal processes.

“We hope that by us demonstrating what we’re doing, we’re sharing best practices for the wider industry, in the hopes we can all begin to make a positive change,” Mark said.

Based in Chesterfield, MTM has been supplying original equipment manufacturers in the automotive, electrical and electronic, rail, medical, construction and machinery equipment sectors in the UK and across the EU for almost 50 years.

Chesterfield is a town renowned for its industrial roots, and is now home to a long list of world-leading manufactureres. Find out more about locating your business in our town: https://www.chesterfield.co.uk/business/invest-in-chesterfield/

MTM Products supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

MTM_manufacturing

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Vibrant new children’s nursery to open in Brimington

A brand new children’s nursery will be opening in Brimington this May, and prospective parents and families are invited to pay a visit.

Heywood House will provide quality childcare for children aged 3 months to 5 years in a fun, vibrant and safe learning environment with fresh and healthy meals delivered every day.

The owners have over 35 years’ experience within the childcare sector. Having purchased the grade II listed building on High Street, Brimington last Autumn, substantial renovation works have been made to create a vibrant and welcoming children’s nursery for all.

The nursery will be open from 7.15am until 6pm 52 weeks a year excluding Bank Holidays. Early Years funded places are available. The striking feature of the nursery is its location, within a charming and attractive grade II listed building which has been redecorated with fun bright colours.

Its gardens to the rear have been extensively renovated so that the children can learn and develop in a secure green space, outdoors with nature, whilst having fun with their friends.

Company Director Matt Bell said: “As an organisation, we strive to provide the highest quality care for every child in a safe and friendly environment. This enables all our children to learn whilst having fun and reaching their full potential in preparation for school.

“The nursery will be Ofsted registered and we follow the Birth to 5 Matters guidance and the setting will be a mix of child centred and adult led learning. We’d also like to thank the Vision Derbyshire Business Start-Up team for helping us on our way with this new venture in Brimington.”

The nursery will officially open its doors in May 2024, but has open days planned throughout April for parents and carers to have a look around. These are:

  • 10th April 11.00 – 14.00
  • 13th April 11.00 – 14.00
  • 6th May 11.00 – 14.00

Find out more about the Vision Derbyshire business support scheme, and other initiatives available for businesses in Chesterfield.

Did you know Chesterfield was recently ranked as one of the best places in the UK to raise a family? Find out about why our town is a great place to live here.

heywood house exterior 2

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Chesterfield’s Whittam Cox appointed to lead revamp of well-known Sheffield hotel

A Chesterfield architectural practice has been appointed to lead the refurbishment of Sheffield United Football Club Hotel, located at Bramall Lane.

With 155 rooms, a rejuvenated restaurant, bar, fitness centre, ballroom and guest suites, Whittam Cox’s vision for the new DoubleTree by Hilton Sheffield City hotel encompasses modern design elements infused with nods to Sheffield’s industrial past.

Helen Davis, Head of Interior Design at Whittam Cox, shared her enthusiasm for the project, saying: “As a locally based firm, we are passionate about this opportunity to reimagine this landmark hotel. Our goal is to provide a cohesive design throughout that seamlessly integrates modern interiors with nods to Sheffield’s unique culture and heritage, recognising the city’s resilience and innovation.”

tv to door Whittam Cox Bramall Lane hotel plan

Drawing inspiration from the city, we aim to infuse the hotel’s design with subtle yet impactful references to Sheffield’s industrial legacy. Contrasting this, with a colour palette, influenced by the natural beauty of the Peak District and Sheffield’s status as ‘The Outdoor City’, a warm and welcoming atmosphere for guests will be created.”

Richard Farrar, Managing Director of Leaf Hospitality, expressed his excitement, stating: “We are delighted to embark on this exciting project at Bramall Lane on behalf of the club. The DoubleTree by Hilton Sheffield City conversion will elevate the hospitality experience for visitors and fans alike. This is a really special project, and we’re delighted to kick off.”

Whilst the work of Whittam Cox takes the company and its staff around the entire UK, its focus and impact in Chesterfield are of equal importance to the organisation. Supporting local communities, economy and built environment is something the company is passionate about. Whittam Cox has been involved in recent projects such as the Chesterfield Station MasterplanNorthern Gateway Enterprise Centre, Chesterfield Waterside and many others.

Lounge-&-Bar_cropped Whittam Cox Bramall Lane

The company is also a member of the Chesterfield Property and Construction Group, which Whittam Cox Director Andy Dabbs currently chairs.

Whittam Cox supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

Andy Dabbs

Andy Dabbs, Whittam Cox Architects

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Collaboration is key to unlocking jobs and growth, say Chesterfield business owners

A panel of Chesterfield business leaders has highlighted the ongoing collaboration and togetherness of the town’s organisations as a major contributor to our local economy.

Speaking to Destination Chesterfield and the Derbyshire Times at the Celebrate Local Round Table event, members of the town’s community of Chesterfield Champions spoke about how they see fellow businesses in the town as partners and colleagues, rather than rivals.

Businesses agreed that collaboration among local businesses in Chesterfield is a necessity for driving sustainable economic growth and prosperity. By building a vibrant community, enhancing knowledge and resilience, nurturing talent, and attracting investment, collaborative efforts lay the foundation for a thriving economy that benefits everyone in the town.

Drawing on her experience of owning a business in Chesterfield, Mel Archbould, of Cloud-Busting, a business dedicated to helping small and medium-sized businesses scale up and grow, commented:

“People just get on. It’s not ego-driven and people just get on with their business and build up those networks. It’s about creating an ecosystem and making sure it evolves and moves. We are all doing different things, but that symbiotic relationship is vital, in terms of how we feed off each other and work together. Collaboration between different industries, such as the public sector, private sector, education, healthcare, and voluntary organisations feed into giving our town its identity. We all need each other.”

Celebrate Chesterfield 2024 exhibition

Crucially, collaboration enables local businesses to tap into new markets and opportunities. By forming strategic partnerships and alliances, firms in our town can amplify their reach and visibility, helping to raise further regional and national awareness of Chesterfield’s offer to businesses, visitors and people searching for jobs and homes.

The round table discussion heard how companies in the town’s legal and financial sectors often refer clients to each other, in order to ensure local people and businesses are given the best specialist advice and care possible.

Ryan Wilkes, Senior Manager of Owner Managed Business, Shorts Chartered Accountants said: “We refer to lots of other places too. For any CVs that are not quite suited to us, we refer to smaller businesses in the town. We also do a lot of work with local solicitors, and we also do a lot of work alongside Mitchells Chartered Accountants who people on the outside would see as a competitor. When I look at the accounts of clients, you’d be surprised to see how many businesses in our town are linked. Everybody knows everybody.”

Moreover, collaborative efforts can enhance the overall attractiveness of Chesterfield as a destination for investment and entrepreneurship. This, in turn, can attract new businesses, spur job creation, and stimulate economic activity. In 2023, statistics showed that there were 580 more businesses operating in Chesterfield compared to figures measured 10 years previously. In addition, Chesterfield Borough Council’s growth strategy sets out ambitions to increase the number of businesses by another 12% by 2030, equating to another 400 businesses.

Celebrate Chesterfield exhibition 2024

Paul Chapman, owner and editor of S40 Local Magazine, commented: I get to see lots of different businesses, ranging from small to large, and I have been blown away by the businesses I’ve found. I’m fortunate to have met some fantastic people who put their life and soul into what they’re doing. Love goes into what they do. We know that it has been hard times for many, but we all keep going. Through the magazine, it is my job to be positive, and as local business owners, we should try to lead by example by spending our money locally with an independent business.

“I bought my bike from a business in Sheepbridge. Our milkman gets his milk from fields in Tideswell. I regularly visit the local butcher, market stalls, and other local shops. For my wife’s 50th birthday party, everything was sourced within a couple of miles of Chesterfield. I think it is so important to think about where we get our products and services from.”

Furthermore, collaboration fosters resilience in the face of recent economic challenges being faced by businesses across the UK. Whether it’s navigating rising costs, adapting to new ways of working brought about by advances in technology, or helping to protect fellow businesses from falling victim to crime, a community of organisations that stands united is better equipped to handle any arising issues, making them more resilient.

Laura Jo Owen, Owner of Adorn Jewellers, based in The Shambles in Chesterfield Town Centre, added: “As independent businesses in the town, we have a WhatsApp group which is a good way to keep in touch and support each other. It could be for a product launch, or if someone is looking for staff, we can send them some CVs across. If you are a one-person business, it can be quite lonely, so it is good to keep in touch. We find the community very supportive from a small business point of view.

“Also from a crime prevention standpoint, town centre businesses are working well together to create that community and make them aware of any potential threats or issues. Shopping locally with independent businesses helps to build our community as well as our economy. It means that more people looking out for each other and keeping in touch with them, which is a positive thing all round.”

AdornJewellersShopping

In a landscape where independent organisations must find new ways to compete with global conglomerates, fostering a strong network of local enterprises becomes a major strategic advantage for Chesterfield businesses. By supporting one another, sharing best practices, and collectively advocating for common interests, our small businesses aim to continue working together, to fortify Chesterfield’s economic prosperity.

Anne Batty, Managing Director of Paperclip, a telephone answering service provider based in Dronfield commented: “It feels natural to refer people and pass on information. For example, if you have had a good experience with an SEO provider, it is just natural to want to provide them with more business. If everybody is using local businesses, hopefully, those connections will only get stronger. When I started my business, it was important to have good people around you who knew where to go and what to look for. I’m sure I speak for all of us around the table when I say that I would be willing to help a new business with the knowledge that I’ve gained to be able to support them.”

If you own a business locally, find out more about becoming part of our network of Chesterfield Champions, and join a community of organisations committed to raising the profile of the town.

Round Table Discussion - Celebrate Local

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Project showcases young artists in Chesterfield

Young artists in Chesterfield staged a new art exhibition, as part of the Junction Arts project Next Gen, which helps young people launch creative careers.

The exhibition, entitled Self Expression, was on display at West Studios from the 25th to the 28th of March and featured over 30 artworks. The collection included portraits, postcard art, spray paint murals, illustrations, and pottery.

The group of eight aged between 16-25 years, have been working together for the last five months to create their debut exhibition, showcasing the artworks they have created during Next Gen workshops.

The group were given the challenge of choosing the theme, creating the marketing, curating the exhibition and organising a private view event themselves. The four-day event attracted many visitors and positive comments including. “Great to see young people expressing themselves through art. Lots of fresh ideas, keep at it. It will enrich your life and the lives of those who see it.” “Exciting artworks on show! What will these artists do next?!”

Next Gen is a Junction Arts project that has been running as part of a wider ‘POV’ project since June 2022 and is delivered in partnership with Bassetlaw CVS, Rhubarb Farm, Centre Place, Bassetlaw Action Centre, Inspire, Voluntary Action Doncaster, South Yorkshire Community Foundation. There have been similar projects delivered across Derbyshire, Nottinghamshire, and South Yorkshire to include the point of view of young people in volunteering and open up voluntary organisations to 16-24-year-olds.

The project was funded by Arts Council England Volunteering Futures fund and aimed to encourage young people to volunteer through the arts.

Based on the group’s interests, Junction Arts runs a fortnightly creative session, working with different artists to give the young people an opportunity to be creative, meet people with similar interests and learn from professionals. Sessions have included portraits, spray painting, pottery, sign-writing and architectural design!

Next Gen Project Coordinator, Jemma Burton said: “I have been so impressed by the work that our Next Gen group have created, so to see it all in one place at the Self Expression Exhibition was a proud moment for them, their families and for Junction Arts!

“The exhibition celebrated the young people’s artwork and provided a platform for their voice. None of the young people had been part of a public art exhibition before or had been involved in organising one – so it was a lot of hard work and a bit of a learning curve, but they all did an amazing job.

“Next Gen aims to give young people an insight into different creative careers, help them to develop new skills, grow their confidence and make useful connections. The project will continue, with the group running their own sessions, supported by us. Anyone aged 16-25 years is welcome to join the group, please get in touch!”

If you would like to be part of Next Gen contact; jemma@junctionarts.org.

Junction Arts supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

Junction Arts self expression exhibition participants

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Chesterfield festival of cycling to take place this summer

The annual Chesterfield Festival of Cycling is set to take place in the town this June.

Cycle Chesterfield, a local community group dedicated to promoting cycling in Chesterfield is gearing up for the event. It aims to showcase the cycle infrastructure in and around town, promote cycling as an alternative means of transport and build links across our communities.

This year’s festival runs from the 7th – 16th of June and offers a diverse range of activities designed to cater to people of all abilities and ages. From guided rides at a steady, inclusive pace exploring the town’s hidden gems to interesting talks by cycle adventurers, there’s something for everyone to enjoy.

One of the festival’s highlights is the Holmebrook Valley Park Cycle Funday, where families can enjoy a day of outdoor activities and games. This event not only fosters a sense of community but also encourages residents to embrace cycling as a fun and accessible recreational activity.

There will be a variety of themed, free, guided recreational rides which will demonstrate some of the cycling infrastructure in Chesterfield and the wider area, including the brand-new section of the East/West route. Rides will generally start in the town centre and will head out in a range of directions, including rides taking in Grassmoor, Holymoorside and Hollingwood. The rides will proceed at a steady, inclusive pace.

In addition to rides, the festival will be hosting a talk by author, adventurer and cyclist Emily Chappell. Emily was the first woman to finish the Transcontinental Race in 2016, has cycled across Asia from Turkey to China and has authored two books about her exploits.

Moreover, the festival serves as a platform to showcase Chesterfield’s cycling culture. From taster sessions for adapted bikes for disabled adults to BMXers showcasing their skills at Ringwood Park to an exploration of some of the town’s public art on the Art Trail ride, the festival celebrates the diversity and vibrancy of the local cycling community.

Cycle Chesterfield has been a driving force behind numerous initiatives aimed at improving cycling infrastructure and awareness in the area. Through lobbying efforts and community outreach programs, the group continues to push for safer streets and better cycling amenities, not only improving the quality of life for residents but also contributing to a greener, more resilient future for our community.

You can find out more about the festival and cycle chesterfield online: Facebook – CycleFestChesterfield & CycleChesterfield or via the website – https://cyclechesterfield.org/

Find out more about cycling in Chesterfield here, and to discover great events taking place in our area, go to: https://www.chesterfield.co.uk/visiting/events/

Two boys on bmx bikes going round a sloped corner

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Franklin & Sons Partners with Red Engine to achieve sustainability goals

Independent soft drinks and mixers brand, Franklin & Sons, part of Chesterfield-based Global Brands is launching a new-to-market product format.

The product will be launched across all UK Red Engine sites, the team behind Flight Club and Electric Shuffle.

Franklin & Sons has been working on producing a 200ml can for its Premium Indian & Premium Light Tonic in a bid to support the company with its sustainability goals, and has found perfect launch partner in Red Engine.

Flight Club and Electric Shuffle are two competitive socialising venues that have risen rapidly in popularity over the last few years, modernising traditional games such as darts and shuffleboard to reinvent the bar experience for the 21st century.

The aluminium cans weigh 94% less than the 200ml glass bottles, leading to a reduction in weight per case, significantly reducing transportation costs, fuel consumption and packaging volume, leading to a much lower carbon contribution.

Crucially for a hospitality venue, this initiative will also minimise waste and is projected to create a substantial 42% reduction in wastage removal expenses for Red Engine.

Dustin Acton, Chief Operating Officer at Red Engine, emphasised the strategic significance of the partnership, commenting: “We have worked with the team at Franklin & Sons for a couple of years now and we’re impressed with how much they value our partnership, going above and beyond to meet our business needs.

“Franklin & Sons is fully aligned with our morals and values and consistently looks for ways to add value to our business, showing true commitment to nurturing a collaborative relationship.”

James Stimson, Senior Brand Manager at Franklin & Sons added: “At Franklin & Sons, we are constantly innovating, and pride ourselves on demonstrating agility when it comes to meeting our customers’ needs.

“We’re pleased to be extending our partnership with an institution such as Red Engine, and that we have been able to provide a solution for such a valued customer. Aluminium cans are infinitely recyclable, using 95% less energy than producing new packaging, and creating 65% less CO2e during the recycling process than their glass counterparts.

“We look forward to seeing the benefits this will bring to the business and are excited to be alongside them in their sustainability journey.”

Global Brands supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

Global Branks team packing products in warehouse

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