A company based in Chesterfield specialising in the design of high-quality printed and embroided workwear, has announced an exciting new rebrand.

Formerly known as Giraffe Graphics, the newly-named Giraffe Workwear has updated it’s brand colours and logo to reflect it’s specialism in the workwear market.

The company was founded in Chesterfield back in 2015, but over the last seven years has gained a reputation for working with businesses and organisations across the entire country, also offering add-on services such as paper print, stickers, and personalised business stationery. In 2020 Giraffe Workwear upscaled to new, larger premises at Dunston Place.

Rebecca Blackwell, Director at Giraffe Workwear said: “We believe the customised workwear industry has existed primarily as glorified t-shirt printing shops for too long—and for that reason, our mission is to bring the industry up to date.

“Through workwear consultations and our online resources, we aim to make our expert advice freely available, and we ensure our customers have access to the cutting-edge work clothing and accessories that not only meet their practical needs perfectly, but also fit seamlessly within their visual brand.

Directors Chris and Rebecca Blackwell are both Chesterfield residents and recognise the advantages to basing their business in the area.

Rebecca said: “We’d love to do more business with local Chesterfield businesses, we currently work with a few but most of our clients are all across the UK, thanks to our E-Commerce web-store.”

To find out more about Giraffe Workwear and it’s range of products and services, go to: https://giraffeworkwear.co.uk/

Giraffe Workwear supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.