high street

Call to get behind #LoveChesterfield and support local businesses as lockdown eases

Businesses are being supported to boost their profile – and encourage more people to shop local as lockdown eases – as part of a new campaign showcasing everything that’s great about Chesterfield.

Independent shops, bars and eateries are among the businesses encouraged to take advantage of a new #LoveChesterfield support pack, featuring a range of free marketing materials which they can use to collectively celebrate the unique products and experiences available in the borough.

It’s part of the Love Chesterfield campaign – launched last week by Chesterfield Borough Council, in partnership with Destination Chesterfield and based on consultation with local businesses.

The pack includes a range of customisable images and resources for businesses to use on their social media, posters and window vinyl designs – all of which can be downloaded for free.

And to help shine a spotlight on what’s on offer over the upcoming Bank Holiday weekend, businesses and residents are being encouraged to use the resources to get behind a #LoveChesterfield social media day from 9am to 9pm on Friday 28 May – using the hashtag to showcase great local products and services.

Councillor Tricia Gilby, Leader of Chesterfield Borough Council, said: “Our town centre and high streets have got so much to offer, and we’re keen to do all we can to help businesses showcase their unique products and services.

“Together, we’re stronger and by working in partnership under the Love Chesterfield campaign we can really harness the appeal and attractiveness of our historic town.

“Since our launch last week we’ve had a lot of local support – our community is proud and resilient, and people have shown that they want to get out and about to help our local businesses get back on their feet as lockdown eases.”

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Businesses can follow these top five tips to get involved in the Love Chesterfield campaign (full details at www.chesterfield.co.uk/lovechesterfield/business-support-pack/)

  • Use #lovechesterfield on social media channels
  • Encourage your customers and staff to sign up for the Love Chesterfield E-Newsletter
  • Send us your news stories and promote your events and activities with us
  • Use the campaign graphics and support Love Chesterfield
  • Create graphics bespoke to your business

You can find out more and download the Love Chesterfield campaign materials at www.chesterfield.co.uk/lovechesterfield/business-support-pack/

Businesses are also being encouraged to take advantage of the wealth of support available to them from the council and Destination Chesterfield, as part of wider economic recovery plans.

The Supporting Our High Street campaign will signpost people to the latest advice, guidance and training that is available to local businesses. This includes support from a town centre engagement officer, as well as help to get set up in business online. Visit www.chesterfield.co.uk/business/business-support/supporting-our-high-street/ for more information.

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New coffee shop opens inside Chesterfield’s H&F furniture store

A brand-new coffee shop has opened in Chesterfield, located within the H&F furniture store on New Beetwell Street in the heart of town.

Chesterfield Coffee Co. is being described as a relaxing place for customers to unwind, whether people are browsing the shop for furniture and home accessories, or just want to pop in for a speciality coffee.

The new cafe has been developed in a vibrant and atmospheric space, whilst still incorporating the original features of the old corn mill.

H&F has been providing Chesterfield with handcrafted furniture for over 10 years, and the latest addition to the store will provide an ideal space to meet with friends and sample quality produce from many local suppliers, all based around the stunning Peak District.

The team says it is now looking forward to welcoming customers with coffees produced by talented coffee roasters who pride themselves on individuality, alongside a helping of sourdough bread and handmade pastries from local bakeries.

One staff member, Victoria said: “I am very excited to be a part of the new team at Chesterfield Coffee Co. we will be producing quality artisan sandwiches, salads and pastries as well as working within a environment which has a fresh decor inspired by a chilled Nordic and Scandinavian style and design. I am especially looking forward to welcoming customers old and new back to the coffee shop.”

Manager of the shop, Finley commented: “I am thoroughly excited to bring a city vibe to Chesterfield. After living in Leeds for the past four years, I wanted to bring some of those qualities here for people to enjoy, where everyone can enjoy the surroundings and atmosphere of our individual space. Whether you just want relax friends or have a change from working from home, it would be great to to see you all.”

 

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Noonah launches new covid-safe product personalisation service

Chesterfield-based engagement Specialist Noonah has announced the launch of ‘Personalize’, a new covid-safe product personalisation service.

The company says with Covid restrictions being lifted, the high-street and event planners face the considerable challenge of how to re-engage with their customer base and stimulate footfall in an uncertain landscape.

It will come as no surprise that online sales grew a massive 36% in 2020 while the high street suffered ‘the worst decline on record.’ But with lockdown easing and public spaces reopening, the team at Noonah believes re-engaging customers lost to e-commerce is not an impossible task.

Matt Franks, Noonah CEO said: “The solution is dependent on traditional bricks and mortar embracing the opportunities that tech offers. The High street needs to play to its strengths, using technology like Personalize to offer what online pure-players can’t, an engaging, physical brand experience.”

“Product-personalisation was on the rise long before Covid 19 and major brands such as Levi’s and Nike used it to elevate their stores from places where goods were sold, to truly experiential destinations. Noonah has long been the market leader in providing product-personalisation tech to its wide array of clients and understands better than anyone the massive potential it holds for brands, retailers and live events in the post-covid landscape.”

The biggest challenge for Noonah was around how to make the technology available to everyone and not just those with the biggest budgets. The new platform is designed to offer product personalisation to all, from the independent retailer to the international brand.

Personalize can be tailored to suit any brand, market and almost any product. Being a cloud-based technology, the software can be operated through a terminal in-store or by using the “Covid-safe” option of the customer’s own mobile phone.

The company also says the software is truly scalable and depending on the size, budget and strategy Noonah can help organise installations as pop-up events or long-term fixtures. The Personalize printers (provided by Noonah as part
of the Service), can print any design to almost any product.

Matt added: “Above all Personalize is about engagement and re-establishing customer loyalty at a time when the high street and live events need as much help as they can get.”

For more information visit: https://noonah.com/personalize/

Noonah supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 180 organisations across Chesterfield and North Derbyshire.

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Summit details roadmap key to Chesterfield thriving post pandemic

Public health will dominate the agenda in 2021 as Chesterfield looks to recover financially from the pandemic.

That was the message from Chief Executive of the Association of Town & City Management, Ojay McDonald, who headlined the fourth annual Chesterfield Investment Summit held on Wednesday 25 November.

Speaking at the virtual event which was organised by Destination Chesterfield, Mr McDonald said: “Public health will absolutely dominate the debate and will dictate how our town centres evolve going forward. We need to see town centres as ultra safe zones. People want safe, regulated spaces where they can meet, greet and network.”

He stressed that, despite the imminent vaccine, no-one knows whether the current town centre issues caused by the pandemic are short or long-term.

Mr McDonald did, however, highlight opportunities for the town centre brought about by the increase in home working. “Town centres can look to Paris in France for inspiration and its 15-minute city plan which has everything you need within a 15-minute radius on foot or bike.”

As well as addressing the challenges facing the high street and its long-term survival, the summit also outlined how the town plans to capitalise on the office and rail opportunities that are projected to emerge post Covid.

Office expert Darren Mansfield, Partner at Global Real Estate Consultants Knight Frank, who also spoke at the summit, agreed that home working would continue however demand for high quality office space locally was also forecast to increase.

He explained: “Employee fatigue and deficiencies in data protection have all emerged from working from home, therefore it is not a long term option. Instead, a hybrid model of home and office working is at the heart of the workspace strategy of the future. Offices will become showcases that are the centre of innovation, education and employee wellbeing.”

Rather than having a single large office, Mr Mansfield said that businesses will want to spread risk. As a consequence, large businesses will look to regional markets like Chesterfield, which is well positioned to capitalise on the increased demand for quality office space, with new developments at Chesterfield Waterside and Northern Gateway as well as having excellent road links and mainline rail connectivity.

At the summit, Chesterfield’s SMEs operating in the rail sector were identified as having a critical role to play in the ‘Building Back Better’ 2030 agenda.

Speaking at the summit Elaine Clark, Chief Executive of the Rail Forum Midlands, urged SMEs in the town to collaborate and work better together to capitalise on the opportunities available now in the rail sector.

“HS2 construction is well underway and there are opportunities now. There is a lot of expertise in the area but Chesterfield cannot be complacent and rely on its rail heritage. Local companies are well-placed to support future investment however they must collaborate with each other in order to compete with large companies on the continent.”

Capitalising on the forthcoming HS2 stop in the town, Chesterfield Borough Council has recently taken a part freehold, part leasehold interest in the former Chesterfield Hotel site. The site, which has been vacant for a number of years, has been identified as a key development opportunity in the emerging HS2 Station Masterplan, which aims to harness the opportunities presented by HS2 and revitalise the area around Chesterfield.

In addition to rail, the office sector has also been identified as a strategic priority for Chesterfield Borough Council. Speaking at the Summit, Huw Bowen, Chief Executive of Chesterfield Borough Council referenced the council’s commitment to funding both the new town centre Enterprise Centre and the new seven-story office block at Chesterfield Waterside. He said that it was ‘absolutely the right thing to do’ to make these investments at the height of the pandemic when sadly too many Chesterfeld residents were losing their jobs.

The new Enterprise Centre, once complete, will support up to 32 new start-up businesses providing not only technology enabled space but also on-site business advisers to support the town’s entrepreneurs to develop their ideas and establish great businesses for the future.

He commented: “Despite the challenges presented by the pandemic, Chesterfield continues to move forward. Town centre regeneration – and supporting retailers and office-based businesses to adapt to changing work practices post-Covid – is a key element of the council’s Economic Recovery Plan.

“This includes the Northern Gateway Scheme where construction of the new Enterprise Centre on Holywell Cross (Donut) is well underway, and the new office development at Chesterfield Waterside. Well done too to Blue Deer Ltd. who are also on site progressing The Glass Yard development at Sheffield Road.

“The town won’t have seen office accomodation of this quality before. The key now is to make sure that these offices meet the needs of employers looking to provide socially distanced, flexible and creative work space in the post-Covid world.”

Cllr Tony King, Cabinet Member for Economic Development and Regeneration, Derbyshire County Council also spoke at the free event which was broadcast live by Virtual World and organised by Derbyshire Economic Partnership, Destination Chesterfield and Marketing Derby and is part-funded by the European Regional Development Fund.

You can watch the Investment Summit at https://www.chesterfield.co.uk/events/chesterfield-investment-summit/

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2020 Chesterfield High Street Awards winners named

Chesterfield has crowned its best high street businesses, individuals, market stall traders and events of 2020.

Independent womenswear retailer, Dotique has taken the top title of Retailer of the Year in the 2020 Chesterfield High Street Awards. Judges described Dotique as ‘a fantastic business that always gives back to the community.’

In addition to the coveted Retailer of the Year title, Dotique was also named as the Fashion and Footwear Retailer of the Year. Based on Chatsworth Road, the business was established in 2018 by Dorothy Robinson.

Delighted with the double win, Dorothy said: “I am so very happy to win. I love Chesterfield and am supported by fantastic staff and customers who have spurred me on since opening the business. Thank you to everybody that has supported me and voted for me.”

Dotique was one of 15 winners named as Chesterfield’s very best shops, market stalls, events, apprentices, projects and businesses in the town.

Usually a black-tie awards ceremony at Casa Hotel, amidst the challenges of the pandemic this year’s awards ceremony was held online and hosted by street magician Steve Faulkner.

Previously known as the Chesterfield Retail Awards and now in its seventh year, this year’s High Street Awards saw a number of new names and faces in the winners’ line-up. Pinewood Properties, Curious Goods, Huckleberry Willow, Steph’s Sustainable Stuff, Warhammer and Shop Indie were all first-time winners in the awards.

Tara Underhill, Senior Destination Chesterfield Coordinator and organiser of the annual awards said: “Despite the challenges that Covid presented to this year’s Chesterfield High Street Awards, they are certainly the most memorable.

“Never have high street businesses needed our support more. It was an honour and a privilege for the Destination Chesterfield team to be able to organise an event to celebrate this hard-working sector. Each and every business and individual on our high street deserves both recognition and support. Well done to everyone involved.”

Cllr Amanda Serjeant, Vice Chair of Destination Chesterfield and Deputy Leader of Chesterfield Borough Council, added: “It was a pleasure to be able to join everyone virtually for the Chesterfield High Street Awards 2020. What a year it has been. Yet the people behind the town’s high street businesses have shown such resilience.

“It is crucial that we all get behind local businesses during this time of uncertainty and beyond. Chesterfield Borough Council has adopted an ambitious plan to support and rebuild the local economy. Without a doubt, further challenges will lay ahead. But we will continue to work closely with Destination Chesterfield and Chesterfield Champions to promote the town as a place to work, live, visit and invest. We will also continue to collaborate with local businesses, invest in our economy, showcase our successful businesses and everything that is great about Chesterfield.”

Dorothy added: “It was lovely to be part of the awards. Thank you everybody. It’s important that everybody supports each other.”

The winning businesses, individuals and events in the 2020 Chesterfield High Street Awards include:

Fashion and Footwear Retailer of the Year and Retailer of the Year 2020
Dotique

Dorothy Robinson, owner of Dotique said: “I am so very happy to win. I love Chesterfield and am supported by fantastic staff and customers who have spurred me on since opening the business. Customers are at the heart of everything that we do and we’re constantly striving to improve the customer experience. Thank you to everybody that has supported me and voted for Dotique.”

Hair and Beauty Business of the Year
Belle Vie

Belle Vie scooped the award for the second year running. Alysha Bradley, owner of Belle Vie said: “It feels amazing to win the award for the second year in a row. Our clients have been so supportive this year. Thank you to them and the team.”

Food and Drink Retailer of the Year
Brampton Brewery

Chris Radford, Managing Director of Brampton Brewery, said: “Although we’re operating in difficult times, we love working in the industry. All the team is passionate about what we do and I think that comes through when we’re serving customers.”

High Street Business of the Year
Pinewood Properties

The business really stood out to the judges for its speedy response on social media. Stacey Davies-Bowler, Managing Director of Pinewood Properties, said: “We are so pleased to win. The last three years have been incredible. We’ve won virtually every customer-service award in our industry. We do ordinary things exceptionally well. We are made up to win the Chesterfield High Street Award.”

Home, Gifts and Leisure Retailer of the Year
Huckleberry Willow

The store was commended by judges for having helpful and knowledgeable staff. Luke Shah, Managing Director of Huckleberry Willow said “We are delighted to win the award. It was very unexpected. We’re a family business and have been in Chesterfield since 1976. It is amazing to have the support of our customers.”

Market Trader of the Year
Steph’s Sustainable Stuff

Owner of the first zero waste stall on Chesterfield’s Saturday’s Market and monthly Artisan Market, Steph Mannion, said: “The award puts green shopping on the map in Chesterfield. It is awesome to be recognised for bringing zero waste shopping to Chesterfield. I am so proud of Chesterfield and the market. There is no need to go to a supermarket. From meat, veg and dry goods to toiletry and household refills and environmentally friendly products -Chesterfield’s market has it covered.”

Independent Retailer of the Year
Fred’s Haberdashery

Judges praised the business’ use of technology to connect people online. Emily Lord, owner of Fred’s Haberdashery said: “We were really surprised and shocked to win. It feels great after so much hard work. Having taken over the business in February just before lockdown, we’ve had to work really hard to get the website and social media up and running but it has helped keep us connected to our customers and enabled them to keep crafting.”

National/Multiple Retailer of the Year
Warhammer

The friendly and knowledgeable service at Warhammer stood out for the judges. Andrew Ward, manager of the Warhammer store in Chesterfield, said: “I was really chuffed to win. We’re a unique store in the town with knowledgeable staff all committed to giving customers a really great experience when they visit us. We are really grateful to all our customers for their support.”

Retail Apprentice of the Year
Molly Bradbury, Arvato

Lindsey Phillips, Senior Rent Officer at Arvato CRM Solutions UK commented: “I am so very proud of Molly as she is a huge asset to our department and is so deserving of this award. I have no doubt that Molly will continue to grow and I look forward to supporting and working with her in the future. She is an exceptional member of our team.”

Apprentice Employer of the Year
Therapy Lounge

The beauty business, which is based in Hasland has employed apprentices for more than 10 years. Rebecca McNair, an apprentice beauty therapist at Therapy Lounge, said: “We were delighted and surprised to win the award. We’ve all been working so hard to do the best we can for our clients during Covid.”

Best Customer Service
Curious Goods

Owner Jonny Kudibal said: “It’s fabulous to win. We sell a lot of holistic and alternative therapy products so it’s important we give the right advice to help customers make the best decision. We have great staff who have been with us for a number of years and they really do try to make a difference to all our customers. Thank you to all our customers supporting us through Covid.”

Best Town Centre Event
Chesterfield Food and Drink Festival

Organised by Edge Events, this is the second consecutive year the Chesterfield Food and Drink Festival has won the Best Town Centre Event category. Richard Alsop, Managing Director of Edge Events, said: “We are so proud to receive this award. We always put our heart and soul into the Chesterfield Food and Drink Festival and it is so encouraging to have the support that we do from the public, the traders and the council.

“It has added an extra bit of specialness to the award receiving it during the tough times our industry is currently facing. We look forward to organising a great festival, hopefully in 2021.”

Future High Street Award
Vicar Lane Shopping Centre Big Screen

Sarah Bowler, Office Administrator and Commercialisation Coordinator at Vicar Lane Shopping Centre, said: “We’re over the moon to have won the Future High Street Award for our Big Screen.

“The installation of the screen is one of the latest improvements that Alterx, our owners, have made to the shopping centre since purchasing it in December 2018. With it we hope to create an animated focal point and lively meeting place for visitors and shoppers to socialise and spend time within the town centre. We’re also working with local partners to help promote businesses within the area and push out key messages about the town centre and all of the wonderful things happening around us.”

Best New Store
Shop Indie

Lisa Swift, partner at Shop Indie which opened in October last year, said: “We were really delighted when we heard our name called out at the awards. It’s lovely that the people of Chesterfield have really taken on board our shop and love our products. It’s nice to offer Chesterfield something different.”

The 2020 Chesterfield High Street Awards were supported and made possible by a number of sponsors, including Adorn Jewellers, Apprentice Town (led by Chesterfield Borough Council), BRM Solicitors, Chesterfield Borough Council, Chesterfield College Group, Derbyshire Times, East Midlands Chamber (Derbyshire, Nottinghamshire, Leicestershire), eBusiness Works, Greatest Hits Radio (North Derbyshire), JP Fire Safety Solutions, Maybe*, The Pavements Shopping Centre, Q2 Creative and Redbrik Estate Agents.

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