Peak District

Luxury holiday lettings provider becomes latest patron of Visit Peak District & Derbyshire

A Peak District-based property management company specialising in luxury holiday lets and venues is the latest business to become an official patron of Visit Peak District & Derbyshire.

Coverland UK has joined a dedicated network of tourism-related businesses who share Visit Peak District & Derbyshire’s core aims to grow the visitor economy and promote the area as a world-class tourism destination.

As a patron, Coverland UK will support Visit Peak District & Derbyshire’s ongoing mission to increase visitor spend, extend the tourism season and boost overnight stays, whilst helping to grow the tourism sector in an inclusive, accessible and sustainable way.

Coverland UK has expertise in purchasing, developing and managing properties within the Peak District and Derbyshire. Last year, the company expanded its portfolio to include Beyond Venues, a luxury holiday lettings and venues provider.

The Beyond Venues portfolio currently includes the impressive Bleaklow Farm at Hassop, a 15-bedroom venue with panoramic views of the Peak District National Park, meticulously designed interiors and a Grand Barn ideal for special events, celebrations, business meetings and training days.

Beyond Venues also operates several smaller properties, sleeping six to eight guests, including The Carriage House at Ashford-in-the-Water, a picturesque cottage ideal for family holidays and weekends away with friends.

Delivering top-class service throughout the customer journey is at the heart of their business, and many guests return numerous times for both business and pleasure.

Visit Peak District & Derbyshire, together with Visit Derby, forms the Visit Peak District, Derbyshire & Derby Local Visitor Economy Partnership (LVEP). Developed and administered by national tourism body VisitEngland, the national portfolio of accredited LVEPs work locally and nationally on shared priorities and targets to grow the local visitor economy.

John Jarman, Property Director at Coverland UK, says: “Beyond Venues loves the Peak District so supporting Visit Peak District & Derbyshire as a patron is a no brainer for us. We think everyone should want to visit the area and we want to ensure the Peak District delivers beyond our guests’ expectations.

“Our beautiful homes are only a small part of what we offer; our local knowledge, amazing team and stunning settings all add together to create a truly unforgettable experience for those that stay with us.

“We are so excited by the growth of the Peak District and Derbyshire’s tourism and hospitality sector in recent years and can’t wait to share Visit Peak District & Derbyshire’s knowledge further with our guests.”

Jo Dilley, Managing Director of Visit Peak District & Derbyshire, says: “It’s excellent to welcome Coverland UK on board as our latest patrons, especially following the exciting addition of the Beyond Venues portfolio last year. Our beautiful landscapes, unique accommodation and warm welcome are what set the Peak District and Derbyshire apart as a destination, and Coverland UK are knowledgeable and experienced advocates for the tourism industry.

“Our patrons are a core network of organisations who want to see the visitor economy grow and prosper for the benefit of everyone. As well as maintaining our strong visitor offer, identifying new opportunities for growth – such as the meetings and incentives market – is fundamentally important to the sector’s future success.

“We look forward to working with Coverland UK and drawing on their expertise to help strengthen the Peak District and Derbyshire’s offer even further.”

Coverland UK joins existing patrons who are also part of Destination Chesterfield’s network of Chesterfield Champions:

Businesses interested in becoming a patron of Visit Peak District & Derbyshire should contact Lisa Woolhouse, Membership & Sales Manager, at lisa.woolhouse@visitpeakdistrict.com.

More information on Coverland UK can be found at www.coverlanduk.com. More information on Beyond Venues can be found at www.beyondvenues.co.uk.

Coverland UK and Visit Peak District & Derbyshire support the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

John Jarman, Property Director at Coverland UK, pictured with Jo Dilley, Managing Director of Visit Peak District & Derbyshire

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New sightseeing bus route will allow visitors to take in stunning views of the Peak District

A new open-top bus tour is being launched in the Peak District, allowing visitors to take in some of the area’s stunning destinations.

Bus operator Stagecoach has announced the new route, which is set to launch from the 1st July 2023.

The hop on, hop off bus service will take passengers on a loop around the White Peak with stops in prime locations including Chatsworth, Bakewell and Hassop station for visitors to the Monsal Trail.

People will be able to take in the picturesque views of the national park’s green hills, gritstone edges and heather-coated moorlands on a loop through several Peak District hotspots.

From Chesterfield, visitors will be able to catch the 170 bus service from the town, and hop onto the the Peak Sightseer at Baslow Nether End.

A Peak Sightseer bus will also depart from from Chesterfield Railway Station at 09:10 each day, stopping at Cavendish Street and New Beetwell Street, with the last bus back to Chesterfield leaving Chatsworth House at 18:19.

Download the full Peak Sightseer timetable here.

Matt Kitchin, Managing Director for Stagecoach Yorkshire said: “With some of the most dramatic scenery in the UK, the Peak District is an ideal location for an open top bus experience.”

“The new service allows customers to leave their cars at home, reducing pressure on the local environment while providing a fun, accessible and affordable day out in the countryside”.

The service is part-funded by Derbyshire County Council with government-backed BSIP funding following high demand from the public for better bus connections through the Peak District.

Derbyshire County Council’s Cabinet Member for Highways Assets and Transport, Councillor Charlotte Cupit said: “What better way to see some of Derbyshire’s wonderful scenery and most popular tourist destinations could there be than an open top bus?

“This is going to be a brilliant service to get people out and about without needing to use their car or worry about car parking and we are delighted to be working in partnership with Stagecoach on this innovative project.

“The funding we have had from the Government is giving us the opportunity to support new services like these – please give it a try and visit some of our fantastic Peak District attractions this summer.”

Roads Minister, Richard Holden said: “People up and down the country deserve a modern, reliable, and affordable public transport system. That is why we have provided Derbyshire County Council with £47 million to boost its bus services.

“Supporting Stagecoach in launching a new open top bus tour is great for local residents and tourists, who will now enjoy an even better way to take in some of the most breath-taking views the Peak District has to offer.”

Tickets are available to buy on the bus with an adult day ticket costing just £6.

Group tickets are also available for £15 with a £5 discount on offer to Chatsworth visitors with a ticket to the house.

For more information visit www.stagecoachbus.com or follow @stagecoachyrks on Twitter.

Are you visiting the Peak District and Derbyshire this summer? Find out more about the wide range of events and activities taking place in Chesterfield at: https://www.chesterfield.co.uk/summer/

Chatsworth House

Chatsworth House

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Sustainable transport service linking Chesterfield to the Peak District hailed as a major success

A trial of sustainable transport links between Chesterfield’s PEAK Gateway development and the wider Peak District National Park has proven a major success.

A two-week trial launched at the Chatsworth Show and completed during the first week in September last year, was carried out by a group of industry partners working with Peak Gateway Properties.  The trial has taken all parties a step closer to creating a zero emission, car-free, Gateway mobility offer.

The PEAK Express will offer visitors access to a hop-on, hop-off service, operated much like a ski pass. Based initially at the PEAK Gateway, a regenerative enterprise and visitor destination planned just outside of Chesterfield, the PEAK Express combines parking, accommodation and services with zero emission vehicles to explore the National Park.  The PEAK Express will operate beyond the congested ‘honey spots’ thus opening access to more experiences and attractions without the need for car parking.

During the trial the EV and hydrogen buses were operated concurrently on the same route, at the same time, with the same loads. This is believed to be a world first. The buses were provided by trial partner Toyota Caetano and piloted to various locations across the park by Trent Barton including the Gateway site itself, Chatsworth House, Longshaw, the Hassop Station/Monsal Trail and Chesterfield Town Centre and train station. A mobile hydrogen refueller was provided by the world’s biggest hydrogen producer, Air Products.

One of the most interesting results from the trial was the regenerative effect created by the undulating roads of the National Park. For example, the hydrogen (FCEV) unit regenerated almost half of its fuel use through its braking system.

Here is a summary of the key findings from the trial period:

  • The trial assessed some of the benefits of car-free mobility within the UK’s original National Park and gathered data on the performance of both hydrogen and EV units operating in the rural setting.
  • 40 people on a single EV or Hydrogen (FCEV) bus represents up to 40 cars potentially being removed from the National Park’s roads.
  • The trial considered refuelling, energy consumption, cost & customer experience and ride comfort and overall emission savings.
  • During the two-week trial two busses operated for an average of three hours a day, saving 1.185* tonnes of CO2 from being released into the atmosphere – the equivalent weight of a Toyota Yaris or six polar bears.
  • 72% of people who took part in the trial said they would use the paid for service.
  • 1,244km was covered during the trial between the EV and hydrogen bus
  • The hydrogen bus used 589kWh of energy and generated 251kWh of energy through its braking system.
  • The CO2 saving per mile was 1.6kg, based on the trial data when comparing EV/FCEV to equivalent diesel buses.

Jon Hunt, alternative fuels manager at Toyota said; “The iconic, long undulating terrain of the Peaks means electric battery life can be optimised better than in stop start urban landscapes.

“Balancing the availability of charging points, timetabling, optimising journey times, availability of hydrogen and commercial requirements is likely to point to different zero carbon solutions in every national park for services like this.”

A second trial, engaging a broader national customer base, is being planned for summer 2023. The PEAK Express partners are currently considering a range of operators for the trial and the longer-term service.

Find out more about the PEAK development here.

peak bus

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Chesterfield holiday lodge location ranked as the best in the UK by national holiday provider

A picturesque holiday lodge park on the outskirts of Chesterfield has come out on top as the best in the UK, according to national accommodation provider Pitchup.

The company has released a list of the ‘top 10’ best reviewed log cabin locations across the country, with Ernest’s Retreat sitting at the top of the list.

The site, which sits on a working farm in the picturesque North Derbyshire countryside received the most positive reviews on the Pitchup website. The company released the list to showcase the best romantic retreats for couples ahead of this Valentine’s Day.

Located just shy of the Peak District, the accommodation allows fans of Pride and Prejudice to easily reach the famous Chatsworth House, as well as a host of other literary landmarks.

It is believed that Jane Austen based Mr Darcy’s country estate, Pemberley, on Chatsworth House. This famous landmark was also featured in the 2005 film adaptation of Pride and Prejudice, along with Haddon Hall, another stately home within 25 minutes of Ernest Estate.

On the website’s reviews section, Stephen B described Ernest’s Retreat as: “Beautiful, secure & very well maintained” giving special mention to the very warm welcome received by the hosts, the “spotless” washing up area and the “very comfortable” mattress, not to mention the ice cream honesty box!”

Dan Yates, Managing Director of Pitchup.com said: “Lodges and log cabins are a great luxury alternative for those seeking a holiday but who don’t want to spend excessively given the current climate. We’ve seen more people turning to this type of break instead of forking out for premium hotel or holiday let stays and the reviews show just how much they’ve enjoyed the experience.

“It’s such a huge achievement for this site to be so highly rated in this category. As with any type of glamping, lodge and log cabin customers have extremely high standards, often comparing their breaks with boutique hotels.

“Ernest’s Retreat not only offers beautiful views and impeccable cleanliness but also provides the perfect base for literary fans to enjoy the landscape that inspired Austen’s classic romance novel.”

Find out more about visiting Chesterfield and North Derbyshire at: https://www.chesterfield.co.uk/visiting/

Ernest’s Retreat – photo credited to pitchup.com

 

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Derbyshire and the Peak District promoted to the world at major travel events

Derbyshire and the Peak District has been promoted to the world at three major travel events last week.

Visit Peak District & Derbyshire promoted the delights of the destination to thousands of consumers and travel trade buyers at events in Dublin and London to showcase the area’s tourism offer.

As international travel begins to increase, the area’s official destination management organisation has been working hard to keep the Peak District and Derbyshire front and centre in the minds of potential visitors and the world’s leading travel trade operators.

Visit Peak District & Derbyshire showcased the destination to an estimated 40,000 visitors at Ireland’s biggest annual travel exhibition, the Holiday World Show, in Dublin and also met with key international travel trade representatives at VisitBritain’s Showcase Britain event and the Britain & Ireland Marketplace, both held in London.

While capturing demand from the rise in domestic staycations has been a key part of their recovery marketing efforts, keeping international markets warm has been just as important, and the Holiday World Show (27th-29th January) was the first large-scale opportunity the organisation has had since the pandemic to promote the Peak District and Derbyshire to overseas visitors and travel trade buyers.

Visitors to the Visit Peak District & Derbyshire stand were given information on the destination’s vibrant tourism offer and had the chance to taste quality local produce with whisky samples from Ambergate-based White Peak Distillery. Visitors also had the opportunity to win tickets to Chatsworth, an iconic cultural attraction for international tourists.

In a further boost, Visit Peak District & Derbyshire promoted the destination to international travel trade representatives at VisitBritain’s Showcase Britain event on 26th January before meeting with overseas tour operators and travel trade buyers at the Britain & Ireland Marketplace, in partnership with UKinbound and the European Tour Operators Association (EOTA), on 27th January.

The events provided a valuable opportunity to forge new relationships with key travel trade decision makers and promote bookable product – ranging from group accommodation to sustainable experiences – to hundreds of international buyers.

Jo Dilley, Managing Director of Visit Peak District & Derbyshire, says: “Increasing international travel to the Peak District and Derbyshire is crucial for the recovery and growth of the visitor economy. Being part of these important face-to-face events helps showcase the area as a world-class destination for both international visitors and key travel trade buyers, inspiring visits from overseas markets which are continuing to build their confidence about returning to the UK again.

“There are lots of potential opportunities for the area to benefit from some big events happening in 2023, with international visitors expected to take a keen interest in both the Eurovision Song Contest in Liverpool and King Charles III’s Coronation, which gives us plenty of reasons to shout about the Peak District and Derbyshire as a must-visit holiday destination.”

Hot on the heels of these successful events, the organisation is also registered to attend VisitBritain’s flagship event ExploreGB, which brings together hand-picked international buyers from over 30 markets and the best of the UK travel trade.

Visit Peak District & Derbyshire’s work to increase international visitor numbers is in line with its key aims to drive visitor spend, boost overnight stays, and extend the tourism season.

Inbound tourism has been identified as a key driver of recovery and economic growth and VisitBritain predicts international visits to the UK will total 35.1 million in 2023 (86% of 2019 levels), with a spend of £29.5 billion (104% of 2019 levels).

Visit Peak District & Derbyshire is a committed member of UKinbound, a trade organisation that represents the UK’s inbound tourism sector. Tourism businesses interested in working with the travel trade should contact industry@visitpeakdistrict.com.

Peak District and Derbyshire promoted in London and Dublin

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Derbyshire Tourism Conference highlights ‘positive future’ for the visitor economy

“Despite unprecedented challenges, the future of tourism in the Peak District and Derbyshire remains positive” – that’s the overriding message from the annual Peak District & Derbyshire Tourism Conference which took place on Thursday 6th October at Peak Edge Hotel in Chesterfield.

Hosted by Marketing Peak District & Derbyshire, the event welcomed over 120 attendees from across the tourism and hospitality sectors for the first ‘in person’ conference since the pandemic.

It brought together leading industry figures and expert speakers to deliver insights, advice and inspiration covering major topics including the cost-of-living crisis, recruitment challenges, emerging tourism trends and new opportunities for growth.

The keynote speech was delivered by Patricia Yates, CEO of national tourist body VisitBritain/VisitEngland, who visited local businesses including The Heights of Abraham, Chatsworth and Treak Cliff Cavern ahead of the conference to shine a spotlight on the area’s outstanding tourism offer and discuss how the sector can work together to drive economic growth.

VisitBritain/VisitEngland CEO Patricia Yates said: “It’s been fantastic to be in beautiful Derbyshire and the Peak District, visiting tourism businesses and attractions and seeing first-hand the wonderful experiences on offer. It has been invaluable to listen and talk to local businesses about how we can work together to drive economic growth, and to have the opportunity to highlight our work to support the industry’s recovery.

“Tourism is an industry that can deliver growth like no other and it’s been great to see the activity Marketing Peak District & Derbyshire is delivering, working with businesses and key stakeholders to attract domestic and overseas visits, driving the visitor economy.”

Opening the conference, Jo Dilley, Managing Director of Marketing Peak District & Derbyshire, emphasised the organisation’s ongoing commitment to supporting the sector’s recovery and its work to secure the long-term future of the industry by increasing overnight stays, extending the traditional tourism season and boosting visitor spend.

In line with its ambition to position the area as a world-class visitor destination, Marketing Peak District & Derbyshire announced it will be launching a new marketing campaign later this year – promoting the area’s ‘distinctive and diverse visitor offer’ – together with an innovative new website for www.visitpeakdistrict.com that will help visitors plan and book trips according to accessibility and sustainability requirements.

Updates from Marketing Peak District & Derbyshire also focused on recent successes, including:

  • The value of tourism to the area’s economy – £1.96 billion in 2021, achieving 79% of 2019 levels against a target of 70% (2021 STEAM data)
  • The creation of a Sustainable Tourism Plan, produced in partnership with the Peak District National Park Authority and The National Forest, which aims to position the destination as a beacon for sustainable tourism and active travel
  • The success of Marketing Peak District & Derbyshire’s Accessibility Champions programme, which has so far helped over 30 tourism businesses achieve ‘Accessibility Champion’ status
  • The achievements of the European Regional Development Fund supported Growing and Developing the Visitor Economy within Derbyshire project, which has helped over 800 visitor economy business to boost their growth, skills and profitability since 2017
  • Ever-increasing visits to www.visitpeakdistrict.com (2.7 million sessions and 2.1 million users between September 2021 and September 2022) and a combined social media following of more than 200,000
  • Against the backdrop of the cost-of-living crisis, the event covered the challenges facing the area’s visitor economy as well as the support available for local businesses. Scott Knowles, Chief Executive of East Midlands Chamber (Derbyshire, Nottinghamshire, Leicestershire), revealed that ‘inflation’ and ‘access to skilled labour’ are currently the biggest concerns for businesses in the region.

Looking to the future, Cllr Barry Lewis, Leader of Derbyshire County Council, discussed the East Midlands devolution deal which will see Derbyshire, Derby, Nottinghamshire and Nottingham come together to pioneer a new East Midlands Mayoral Combined County Authority. The deal will see £1.14 billion come to the region over 30 years – creating ‘more and better jobs through greater investment in the area, with increased economic growth, better transport, housing, skills training and an enhanced greener environment’.

Delegates also heard from Jenny Lowthrop about the vital work of the Peak District National Park Foundation in protecting and safeguarding Britain’s original National Park, which attracts thousands of visits to the area each year; whilst Miles Watkins of the Institute of Quarrying shared their exciting vision to create an internationally significant visitor experience and Centre of Excellence for the quarrying industry at the National Stone Centre in Wirksworth.

Emerging trends – and how tourism businesses can harness them – were a key focus of the conference and Paul Ince of LikeMind Media Ltd gave delegates a valuable insight into how best to use short videos on social media platforms such as TikTok to help their businesses stand out from the crowd.

The Peak District & Derbyshire Tourism Conference was funded by Marketing Peak District & Derbyshire’s European Regional Development Fund project.

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Zero-carbon tourist transport network to be trialled in Chesterfield and the Peak District

A pioneering trial is taking place in the Peak District National Park where EV and hydrogen vehicles will run together between multiple destinations and attractions.

The trial is led by the Gateway at PEAK, a major new tourism resort in Chesterfield which has planning for 5,000 overnight beds and 2,800 carpark spaces.

The trial route connects eight key locations and attractions including Chesterfield Train Station, Chatsworth, and the Gateway development, which will act as a hub for PEAK Express when it is due to open in 2025. The route is designed so that there’s no more than 20 minutes between each stop, much like the gondola lifts found in international ski resorts.

Currently 85% of park visitors arrive by car and with interest in the great outdoors and the staycation market booming, the numbers are set to increase. Regional stakeholders are also keen for more diverse groups to access the park and to grow the local economy through tourism. However, this must be done in a sustainable way which doesn’t exponentially increase carbon emissions, threaten community wellness and prosperity, or damage the park’s biodiversity.

Once fully operating, PEAK Express at the Gateway alone, aims to remove 500,000 tourism journeys from the National Park, reducing CO2 emissions by 3.6 million kg pa and provide a national exemplar of sustainable visitor economy growth. The long-term ambition is to see multiple hubs located around the Peak District National Park boundary.

Andrew McCloy, Chair of the Peak District National Park Authority, said; “We are delighted to be a stakeholder for this ground-breaking trial. Protecting the National Park for future generations and developing more sustainable ways for people to visit is high on our agenda. The PEAK Gateway site outside the National Park is an excellent location for a transport hub. The Peak Express service is a commitment to net-zero and will connect more of the National Park’s attractions without the need for a car, making them more accessible and spreading out the economic benefits of tourism.”

Hydrogen fuel and refuelling stations for the trial are being supplied by the world’s largest hydrogen producer, Air Products. The electric and hydrogen buses will be provided by Toyota where data will be gathered about each technology’s suitability for the varying terrain and refuelling needs. Jon Hunt, alternative fuels manager at Toyota (GB) said; “There is not one simple solution for zero-carbon mobility. That’s why this trial provides us with an exciting opportunity to trial both EV and hydrogen vehicles, assessing which is more suitable to different types of journeys across the park. We will also be looking at optimal ways to provide refuelling and great levels of customer service on board the vehicles.”

Andrew Lavery, Chief Executive of Chatsworth, a key attraction on the route said; “Derbyshire and the Peak District are world-class destinations for domestic and international tourists, and we are thrilled to be part of this trial.  Working with partners we are committed to reducing car journeys and supporting and promoting a more sustainable way of getting to and from the Peak District. There’s also a wonderful connection with hydrogen technology and Chatsworth – Henry Cavendish discovered hydrogen in 1766 and so, this venture is very interesting.”

Cllr Tricia Gilby, leader of Chesterfield Borough Council praised the collaborative efforts of the project team saying: “The value of this partnership is clearly demonstrated when considering significant issues like climate change, which requires collective local commitment and action if we are to make a real difference, and we are delighted to be a key partner in this trial.

“Chesterfield has excellent road and rail connections, making it the ideal base to stay and explore the Peak District from – but we are committed to a net-zero future and this trial is an exciting step forward in how we think about our regional transport links. The trial of PEAK Express at the PEAK Resort, will make it even easier – and cleaner – for visitors to experience the UK’s first national park from neighbouring destinations, like Chesterfield.”

John Milligan, CEO of Milligan developers of the Gateway added; “The PEAK Resort site has been reclaimed from opencast, rewilded and we are investing in its future. PEAK’s proposition emulates the internationally successful ski resort model, providing a mixed range of hospitality, accommodation, retail, wellness and education facilities all served by a zero-carbon mobility service connected to 1,600 miles of trails and world class attractions in the Peak District National Park.

“Milligan has been developing iconic destinations for over 20 years. Our skills lie in curating the right mix of uses which will serve the community and visitors in a sustainable way bringing long term value. This trial is part of the development’s journey to zero and marks an important milestone for Gateway and the National Park.”

The trial has been running since 5th September and will finish on the 16th. The results will be published at the beginning of November. PEAK Express is planned to be fully operational as part of the Gateway at PEAK Resort, due to open in Spring 2025.

Find out more about PEAK at: https://www.chesterfield.co.uk/developments/peak-resort/

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Chesterfield’s Fox & Goose launches new range of conferencing facilities

An historic Derbyshire hostelry and meeting place with stunning views of Chesterfield has expanded it’s offering, with a range of conferencing and business facilities now available to book.

Fox & Goose has launched ‘Work and Play’ on Pudding Pie Hill, offering a first-class conference venue for local businesses to impress clients in one of the most picturesque locations in our area.

The new package includes a choice of meeting and conference rooms including:

  • The Priory Boardroom – a private space for up to 10 people.
  • The orangery – Featuring great views of the Derbyshire countryside for up to 40 people.
  • Abbey Suite – Large events space for up to 100 people.

All packages are available for half-day and full-day delegates and can include buffet lunches, 2-3course dinners, evening dinners and wine flights.

Craig Lynch, owner of The Fox and Gosse commented: “The Fox & Goose on Pudding Pie Hill is one of Derbyshire’s oldest hostelries dating back all the way back to 1392. The monks of Beauchief Abbey and Chander Hill used to meet there in the 14th Century, which gave the place its name.”

“Its significant redevelopment over the past decade has seen it transformed into a gastro-pub and leading Wedding and celebration venue with private rooms and extensive outdoor areas to suit any occasion.

“After the change in work patterns post-covid, the venue is now branching out offering its unique setting and facilities to the business community for meetings, conferences, social gatherings or even individual work stations.

“With stunning views over Chesterfield, ample free parking, three rooms of various sizes all with natural light, air conditioning, super-fast fibre broadband and full audio-visual facilities, everyone can have the office they dreamed of.”

With easy access from both the UK and farther afield and its splendid location on the edge of the Peak District, while still being close to major cities, means that Chesterfield can offer a multitude of opportunities to mix both business and pleasure. Find out more about the town’s range of conference venues at: https://www.chesterfield.co.uk/business/conferences/

The Fox & Goose Inn supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

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Derbyshire’s visitor economy receives £500,000 boost from community renewal fund

The area’s official destination management organisation has secured £500,000 to boost jobs, encourage growth and support the recovery of visitor economy businesses in the Peak District and Derbyshire following a successful bid to the Government’s Community Renewal Fund.

Marketing Peak District & Derbyshire, working in partnership with East Midlands Chamber, the University of Derby, The Food and Drink Forum and Nottingham Business Venture, has been awarded a share of an overall project totalling £1.47 million that will run until 30 June 2022.

Investment in low carbon solutions, business growth, employment, training and digital skills are amongst the key aims of the project, which is set to create jobs and breathe new life into local communities as part of the Government’s commitment to levelling-up the nation and achieving net zero carbon emissions.

Financial support for businesses will include growth vouchers and start-up grants of up to £2,000, plus flexible grant funding of up to £8,000 to help businesses access green solutions, adopt digital technology and receive specialist training.

Activity for the project will be delivered under five key strands, known as ‘Accelerators’, with Marketing Peak District & Derbyshire delivering the support for visitor economy businesses.

The five ‘Accelerators’ in the project are as follows:

• Race to Zero Carbon Accelerator to encourage investment in net zero business practices and to offer financial support for ‘clean growth’ such as the implementation of carbon reduction plans.
• Digital Transformation Accelerator to help businesses implement e-commerce solutions and become online bookable. This will also include collaborative pilots for the cultural and heritage sector to access technology solutions, develop town-based festivals and drive market town footfall.
• Start Up to Scale Up Accelerator to deliver mentoring to help start-ups launch a business idea and grants of up to £2,000 to launch a new business or product.
• The Kickstart Accelerator to deliver training and mentoring support to improve job retention, as well as a wage subsidy to convert a Kickstart or Graduate placement into a new sustained job.
• The Financial Accelerator to offer flexible grant funding of up to £8,000 to help businesses fund digital adoption, carbon reduction solutions and specialist training. Growth vouchers of up to £2,000 will be available for consultancy advice to support business growth and a wage subsidy will be available to support Kickstart or Graduate job retention.

The project also includes feasibility studies into the development of two apps, including a visitor app that would provide real-time data on visitor behaviour, and a transport planning app that would align bus and rail routes to popular destinations in the area.

More information on the Community Renewal Fund project, including the grants programme, can be found at: visitpeakdistrict.com/industry/community-renewal-fund

Jo Dilley, Managing Director of Marketing Peak District & Derbyshire, said: “We’re delighted that our Community Renewal Fund bid has been successful, creating a host of new opportunities to drive the post-Covid recovery and long-term growth of visitor economy businesses in the Peak District and Derbyshire

“As highlighted in our Tourism Recovery Plan, our ambition is to become a leading destination in sustainable tourism and this, alongside our ongoing commitment to boosting jobs, skills and growth, clearly aligns with the Government’s aims for the Community Renewal Fund.

“We look forward to working alongside our partners and hope this project will pave the way for future funding to ensure visitor economy businesses can not only survive, but thrive, as we embark on the road to recovery.”

Diane Beresford, Deputy Chief Executive and Community Renewal Fund lead at East Midlands Chamber, said: “The East Midlands Accelerator project will look at what the needs are locally and seek to address them with targeted, bespoke support that brings together key stakeholders across the region – with each strand connected by the golden thread of acceleration.

“We strongly believe these schemes, which will enhance the existing support out there, will have a transformative impact for so many businesses and individuals in the Peak District and Derbyshire.

“This area is a hive of entrepreneurship and we’re looking forward to assisting people to get great ideas off the ground and then scaling them up, while for more established businesses we can help them navigate their net zero and digital transformation journeys.

“We’re also excited about building on our success in the Kickstart Scheme, having been the UK’s largest and most successful gateway organisation in supporting businesses to create more than 1,800 placements in our region.”

Marketing Peak District & Derbyshire, East Midlands Chamber, and the University of Derby support the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

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Chatsworth House to celebrate 20 years of iconic festive exhibitions

Chatsworth is set to celebrate The Magic of Christmas with a look back over the 20 years since the house first opened for the festive season in 2001, to help revive Derbyshire’s tourism industry which was badly affected by foot and mouth disease that year.

Visitors will see nods to a variety of themes that have featured in the house over the past two decades, as they enjoy decorations designed to capture the magic of the festive season.

With the outbreak of foot and mouth disease in February 2001, the countryside was effectively closed to visitors until the summer, which had a huge impact on the whole visitor economy. At that time, Chatsworth normally closed from October to Easter but in 2001, the 11th Duke of Devonshire decided to keep the house open in the hope that it would encourage visitors to come into the area and help the local economy.

What was originally intended as a one-off Christmas season proved an instant hit, attracting thousands of visitors, and has become the biggest event in the calendar for the Derbyshire estate.

The return of the festive season this year following the restrictions on businesses due to the pandemic in 2020 and 2021 brings the story full circle, as hopes are high for a Christmas full of reflection, reminiscence and positivity, as the country continues on a path to recovery.

Since 2001, Christmas at Chatsworth has grown in size and scale, with displays becoming more elaborate each season making it a much anticipated and popular activity for thousands of people who return year after year keen to see what’s in store. With a different theme each year, Christmas at Chatsworth has become increasingly grand and more ambitious, involving dozens of specially grown Christmas trees, yards of great garlands, and copious amounts of fairy lights.

This year’s standout feature looks set to be the snow installation in the Inner Court. A newly installed lamppost will bring to mind the snowy scenes from Narnia, while other rooms on the Christmas route will evoke seasons past from the traditions of the Victorian era and the world of Charles Dickens to the imaginary worlds of Mr Toad and Alice in Wonderland.

Following its successful introduction last year, there will once again be a festive light installation in the garden to make a Christmas visit last even longer. Visitors can enjoy an illuminated walk round the garden, with atmospheric lighting bringing a festive sparkle on a route past the Emperor Fountain, Rock Garden and the Cascade surrounded by hundreds of glowing lights.

Tickets are on sale now with the timed slots still in place to help manage the flow of visitors at all times. This year will also see the return of the famous Chatsworth Christmas market, with over 100 stalls offering a wide range of Christmas gifts and decorations taking place on Lodge Hill next to the house from 6-24 November 2021.

Over in the farmyard, there will be a variety of festive activities, with more details to follow. Early booking is recommended.

For information and advance booking, visit www.chatsworth.org

Chatsworth supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 190 organisations across Chesterfield and North Derbyshire.

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All Systems Go for The Peak District Highland Games 2021

Matlock Farm Park has confirmed the return of the popular Strongman event, The Peak District Highland Games on Sunday, 29th August.

Now in its fifth year, this key Peak District event will see a team of some of the country’s strongest men take part in a schedule of six events throughout the day, including the Eight Tonne Tractor Pull, the Giant Stone Throw, Log Press and the Tossing of the Caber.

This year sees the introduction of women competing in their own Strongwoman event on the day.

Man Beast Strongman Events co-founder Andy Picken said: “It’s great for the guys to be back doing what they do best, bringing the strongman sport to audiences to witness some awesome feats of strength. With women competing this year too, they can demonstrate the same dedication to training and some amazing strength skills, as well as highlighting the diversity in rapidly growing strength sport.”

Abi Bradbury, General Manager of Matlock Farm Park, added: “We’re thrilled to once again be hosting this fantastic outdoor event, which has always been so popular with visitors of all ages. Along with watching the strongman and strongwoman events, and even having the chance to take part in a Tug of War, there’s so much else to do around the farm park, including small animal handling, wallaby encounters and children’s pony rides. We have great play areas and Kimmo the children’s entertainer is with us throughout the day too.”

The day will begin with a Scottish Piper band playing to lead the competitors into the arena, with representatives from the region’s official tourism board Visit Peak District & Derbyshire officially opening the event. On site there will also be food and craft stalls, Thornbridge beer tent and a gin garden.

The athletes themselves come from all over the country holding local, regional and even some world records, with a variety of work backgrounds from tradesmen to a train driver!

Andy Picken, who is also Master of Ceremonies on the big day, explained how the athletes feel about a return to competing: “It’s been such a hard time for the Nation and Lockdown has provided extra challenges to the athletes who have had limited home equipment to maintain strength. But with restrictions easing, they’ve been hitting the gym again with a renewed fire in the belly and they’re feeling very excited at the prospect of The Peak District Highland Games. Some have even got their own Caber to train with!

“With some new faces in the line-up, we have shaken up the competitors which gives some hungry fringe contenders a chance to shine and take on the established athletes. It’s certainly going to be a day to remember to those spectating!”

Tickets on sale now – Find out more about the event here.

Matlock Farm Park supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 180 organisations across Chesterfield and North Derbyshire.

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