Peak Village

North Derbyshire’s Peak Village doubles site turnover in just three years

The organisation which runs the Peak Village retail park in Rowsley, near Chesterfield has reported major success at the centre in recent years.

In the past twelve months alone, Peak Village has welcomed 535,000 visitors through its gates and has now appointed new letting agents to capitalise on the centre’s recent growth.

Devonshire Property Group, part of the portfolio of Devonshire Group businesses, has appointed FHP Property Consultants to support with new lettings and lease renewal negotiations.

The new appointment follows strong 2023-24 performance at Peak Village with continued investment and proactive asset management from Devonshire Property Group delivering £8m in turnover for the financial year, up over £4m in the space of three years.

Amidst difficult trading conditions in the post-pandemic period, diversifying the centre’s offering, as well as delivering a mix of independent and high street brands, has also had a noted impact on footfall at the site, with over half a million people coming to sample what Peak Village has to offer.

In the last eight months alone, Peak Village has welcomed three new retailers to the centre, with Ashbourne-based premium lifestyle and country clothing and footwear retailer Henmores, local independent business Baxter & Co and artists and makers collective, The Derbyshire Makers all opening stores.

FHP will work with Devonshire Property Group to support the centre as it aims to continue evolving its retail and leisure mix to drive further footfall and attract local independent, luxury and national brands.

FHP has the largest dedicated retail and leisure team of any agents in the Midlands, and has claimed the EG award for “Most Active Retail Agent in the East Midlands” for 12 successive years and was ranked 5th nationally in 2023 for retail and leisure space transacted.

Katayune Jacquin, centre manager at Peak Village, added: “Devonshire Property Group is committed to bringing the most desirable, exciting and in-demand retailers to Peak Village. Working with FHP is a crucial part of our strategy for making the centre the go-to destination for both those from the region and the many tourists who visit Derbyshire every year. The past few years have been incredibly difficult for the retail industry, and I think it’s a testament to our resilience and approach to investment that Peak Village has not only been able to weather those storms but thrive.”

Tom Wragg, Associate Director at FHP said: “We are excited to be working with Devonshire Property Group in supporting the evolution of Peak Village and bringing premium retailer and leisure operators into the scheme alongside exciting independent and regional businesses. At FHP we pride ourselves in being a national agent with a regional presence which puts us in a prime position to attract the right mix of operators for Peak Village. We are already seeing strong levels of interest from high quality national retailers and look forward to building on that momentum.”

The Devonshire Group purchased Peak Village in 2021, with the aim of revitalising the centre by drawing on local expertise to enhance the site’s role in the economic and employment landscape of the Derbyshire Dales, as well as supporting the local community.

Significant investment since then – including ongoing work to transform the site’s central courtyard and Massarella conservatory to provide a modernised and more welcoming areas for customers – has enabled the site to continue improving and growing.

Devonshire Property Group supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

Peak Village Summer

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New retailer open at North Derbyshire shopping destination

Derbyshire-based Coghlans’s Food and Wine Experience has become the latest retailer to open new stores at the revitalised Peak Village in Derbyshire.

Alongside its high quality selection of wines, champagne, and specialist foods, Coghlans will host an ongoing programme of events in its wine and food workshop. ‘Meet the Producers’ events, wine courses and team building events will bring individuals and groups up close to guest chefs as well as artisan food producers of premium quality cheese, honey, coffee and much more; while its wine workshops will include tastings, wine and food pairing, and insights into wine production.

The store opened in early November all ready for the Christmas season at Peak Village, which officially started on the weekend of 26/27 November.

The new store opening follows on from other openings over the past few months and more expected early in the new year. Since spring, the site has added Wild Olive, Lambs Cakes and Bakes, Garden World, Grape Tree and the new modern dining concept Chatsworth Kitchen, which have all proved popular with visitors and driven increased footfall.

Significant investment over the past 18 months has enabled Peak Village to continue growing following its purchase last year by the Devonshire Group, the company that represents the interests of the Devonshire family at nearby Chatsworth.

Situated in the village of Rowsley on the edge of the Peak District National Park, Peak Village hosts nearly 20 shops and employs between 80 and 100 people. Aiming to offer something different from traditional high streets and shopping malls, Peak Village actively welcomes independent retail brands and businesses with a strong local connection.

The Devonshire Group supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 200 organisations across Chesterfield and North Derbyshire.

 

Coghlans Peak Shopping Village

All images credited to The Devonshire Group

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Derbyshire Distillery raising spirits at Peak Village as new store opens

Dr Derbyshire’s Emporium is the latest new tenant to commit to the Peak Village (formerly Peak Shopping Village) retail and lifestyle destination in Rowsley, following recent store openings by Denby Pottery and Dotique, the designer fashion brand for women.

The brainchild of premium gin-maker Derbyshire Distillery, Dr Derbyshire’s Emporium will be an all-round experience for gin-lovers with sampling, personalised labelling and regular gin-related events at the store, which is due to open in early October.

Set up in 2018, Derbyshire Distillery uses traditional methods to produce high quality gins, vodkas and liqueurs using the best local and international ingredients and fresh Derbyshire water. The store at Peak Village is the brand’s first standalone retail outlet but it is already the gin of choice for many hotels, restaurants and bars in the region.

“It’s a real vote of confidence in the changes we’re making that Derbyshire Distillery, Denby and Dotique have all committed in the past few weeks. A huge amount of work is being done to improve the site and that’s generated a lot of interest from aspirational brands looking for a suitable outlet near to Chatsworth, Bakewell and Matlock. We’re expecting to announce more exciting new shops and events by the end of the year and for Peak Village to become a real ‘must-go’ destination for locals and visitors alike,” says Katayune Jacquin, Peak Village Centre Manager, who has worked at the site for more than a decade.

Situated in the village of Rowsley on the edge of the Peak District National Park, Peak Village hosts nearly 20 shops and employs between 80 and 100 people. Aiming to offer something distinctively different from traditional high streets and shopping malls, Peak Village is targeting a higher percentage of independent retail brands and operators with a strong local connection.

Peak Village was bought earlier this year by the Devonshire Group, the company that represents the interests of the Duke and Duchess of Devonshire at nearby Chatsworth.

Approximately £1m has been committed to redevelopment with more than half already spent on essential repairs, redecoration, refitting of vacant units, and the landscaping of public areas with planters and new street furniture.

“The ongoing upgrade of facilities is good news for Peak Village, which was underinvested for some years previously, and it’s good news for the local economy. This investment has secured existing local jobs and is creating new jobs both directly and through the local companies and suppliers we’re working with. What’s more, Peak Village will be drawing in millions of pounds of retail revenue to the Derbyshire economy.” says Andrew Byrne, Property Development Director at the Devonshire Group.

The Devonshire Group has strong experience in retail through its existing operations at Chatsworth (the estate farm shop and gift shops) and at Bolton Abbey and is a landlord to many retail outlets across its estates in Derbyshire and Yorkshire.

Derbyshire Distillery supports the marketing and economic growth of the town through Chesterfield Champions, a network of over 190 organisations across Chesterfield and North Derbyshire.

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